A brand is not just a logo or a name, it represents your business identity. Therefore, it is a crucial part of the startup process for any business. Branding strategies are employed to provide the fundamental steps and recognize the valuable tools that will help create a strong business brand. In general terms, a strong [...]

The Dyson DC25 cleaner is an odd looking thing. For starters, it doesn’t have wheels, like most vacuum cleaners do. No, it has a ball. That’s right, the whole thing sits on a ball. The reason for that makes sense though. With a ball it’s easy to tilt, twist and turn around corners and obstacles. [...]

Canon has always boasted about its portfolio of ultra-compact digital cameras and tasted significant success with the SD series of the Elph models. In 2007, Canon created a niche for itself with the modest-looking but very competent PowerShot SD1000. The new Canon PowerShot SD1100 is a serious upgrade on this outperformer and it is one [...]